WHEN MARGINS MATTER
The precision audience intelligence firm that finds the critical margins that determine outcomes.
INDUSTRY RECOGNITION
More innovation awards than agencies 10x our size. Because precision wins recognition.
TRUSTED WHERE VICTORY IS NON-NEGOTIABLE
AS SEEN IN
THE MODERN MEDIA CHALLENGE
We're not just a media buying firm. We're not just data scientists. We're the unified audience intelligence and activation platform that solves the complete challenge of modern media.
Every campaign starts with precision. We don't guess who matters - we know.
Your audience isn't in one place. Neither are we. Complete reach across every screen.
THREE FIGHTS. ONE INTELLIGENCE SYSTEM.
ELECTIONS & ADVOCACY
Find the 15,000 voters who decide everything
In competitive races, margins are measured in thousands. We identify persuadable voters, track them everywhere, and reach them first.
CORPORATE INFLUENCE
Reach the decision-makers who shape your future
Proxy battles, regulatory fights, stakeholder campaigns - victories depend on reaching the right executives and officials.
HEALTHCARE OUTCOMES
Reach HCPs by specialty, patients by journey
Target healthcare providers by prescribing behavior. Identify patient populations by condition journey stage. All HIPAA compliant.
FOUR DECADES OF BREAKTHROUGHS
From founding in 1985 to defining the future of media intelligence.
National Media established. Beginning of data-driven political advertising.
Created Campaign Media Analysis Group - industry standard for ad tracking.
Revolutionary approach using Scarborough Surveys to select TV programs.
Florida decided by 537 votes. The beginning of precision politics. Every single voter mattered.
Ohio decided by 118,000 votes. First modern micro-targeting campaign.
California gubernatorial victory. Data-driven targeting in nation's largest state.
Revolutionary integration of voter data with Nielsen measurement.
Flipped CO, AR, NC. Tom Cotton, Cory Gardner, Thom Tillis victories secure control.
Flipped MI, WI, PA - The Blue Wall. Won by 77,000 votes across three states.
Rick Scott wins by 0.12%. Josh Hawley defeats McCaskill. Precision in purple states.
Launched household-level targeting. 86% match rate vs 62% industry standard.
Privacy-first data collaboration. Match audiences without sharing PII.
Revolutionary contextual targeting informed by voter behavior.
McCormick defeats Casey. Found 261,847 voters opponents missed. AAPC Upset of the Year.
THOUGHT LEADERSHIP
While others talk about yesterday's campaigns, we're defining tomorrow's strategies.
Adam Wise unveils groundbreaking post-2024 voter behavior analysis. First public reveal of viewing pattern shifts.
"It's like having an NSA for campaigns" - on new tech showing real-time opponent spending.
National Media & Kinetiq launch real-time competitive intelligence platform.
Wise stresses campaigns must combine trusted first-party sources like Samba TV for true audience understanding.
Chief Innovation Officer recognized for revolutionizing political media targeting and pioneering voter-informed contextual.
Can't share details yet. Changes everything about audience intelligence for 2026 cycle.